Monthly Archives: January 2013

Spirits’ How to write Tasting notes and Descriptions – Absolut Vodka case.

Posted on January 30, 2013 by lucas Ranzuglia

Following the previous post on how to write engaging cocktail menus and use appropriate copy to describe items I will expand with examples from Absolut Vodka. Why Absolut vodka? well, Because I have this information handy. Because they were sold … Continue reading →

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How to write engaging cocktail menus- Useful advice.

Posted on January 15, 2013 by lucas Ranzuglia

When was the last time you didn’t have to struggle while reading a bar menu? Developing cocktail menus is a wide topic and one I am personally fascinated with (so it will be a frequently recurring topic in this blog … Continue reading →

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Quick and easy converter

Posted on January 10, 2013 by lucas Ranzuglia

This is not a real post (I repeat: this is not a real post) just that I’m sharing this quick online converter tool – from US / imperial oz to ml. US cups to ml, and other volumes into ml. … Continue reading →

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